Lyft, the “taxi & bus alternative,” is moving into the realm of social platforms with a new update they have rolled out that makes “Profiles” available to users. The new feature is designed to add a little extra level of comfort and familiarity between riders and drivers and perhaps bridge the awkwardness that is present when strangers meet. Lyft says they were inspired by some feedback they got from users of their Lyft Line carpooling service. Those users reported they ended up sharing interesting connections and in some cases forming friendships.
The new Profiles feature gives users the ability to add three data points to their account – hometown, favorite music, and an open-ended bio where users can put in whatever they want to share. Driver profiles will have some additional data including their average star rating and the number of rides provided. Lyft is not making the completion of the Profile information mandatory, so users can just leave it blank if they want.
You can get the Lyft app for your Android device using one of the Play Store links below. Do you think Lyft’s Profiles will prove to be a successful addition to their service?
source: Lyft
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