YouTube may launch music service with ad-supported and paid versions

YouTube’s music service has become the topic of many rumors lately, with some sources claiming the service is very close to launching. We still haven’t heard anything concrete, but YouTube’s Susan Wojcicki discussed what’s happening with the service with Re/code to shed some light on what we’ve been hearing.

According to Wojcicki, the service is still in the early stages, which means it might not be available as quickly as we’d thought. YouTube is still exploring how to best create a music service to compete with other subscription models like Spotify or Pandora. One of the options she mentioned was an ad-free service, similar to Google’s own All-Access.

However, YouTube wants to give users options, and since YouTube pulls in almost all of its revenue from ads, it wants to keep an ad-supported service open, too. Google’s All-Access does not have a free, ad-supported option.

Unfortunately, she didn’t clarify anything past that, so the idea of a YouTube music service is still very murky. We know it’s coming, but we don’t know when and how. Hopefully we won’t have to play the waiting game much longer.

Hit the link below for the rest of the interview.

source: re/code

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