There is no surprise that the Fire Phone has not performed well for Amazon. It locked customers into the company’s services and the specifications did not match the price. Also, availability was exclusive to AT&T. Just how bad has the Fire Phone performed? Like $170 million bad. It was revealed in Amazon’s earnings call that there was a $170 million hit “primarily related” to the Fire Phone. And Amazon still has a bunch of handsets on its hands with the inventory being valued at $83 million.
Hit the break to see what T-Mobile CEO John Legere had to say about the Fire Phone’s flop.
@Recode @inafried @DelRey oops
— John Legere (@JohnLegere) October 23, 2014
Via: Re/code
Come comment on this article: Amazon takes $170 million hit “primarily related” to the Fire Phone
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