Goldgenie is a British luxury gift company famous for taking an existing product, such as an expensive high end, high quality smartphone, or maybe an iPhone, and covering it in gold. In Android circles, Goldgenie have plated the HTC One M7, HTC One M8 and HTC One Mini and for 2015, as well as the HTC One M9 they’re about to release a new gold product into the arena in the shape of the Samsung Galaxy S6 and Galaxy S6 Edge devices, available in their luxury customized 24k Gold, Rose Gold and Platinum finishes. In Goldgenie’s blog on the subject, the company says: “Samsung has exchanged its recognisable plastic casing for premium glass and metal and the resulting devices are quite spectacular.” And of course, having the Galaxy S6 or Galaxy S6 Edge finished in an expensive, luxury metal will only make the device that much more premium.
Goldgenie are putting the Galaxy S6 models on pre-order from this Friday morning, the 20 March at 0900 hours British Summer Time. It expects the devices to be ready a few weeks after the expected April 10th launch date for the devices, so customers can expect to receive their luxury Galaxy S6 models in early May. This isn’t the first time that a Samsung flagship has received the Goldgenie approach: the Galaxy S5 received a 24k Gold embellishment finish (over the polycarbonate finish) and we’ve seen the Samsung Galaxy Alpha receiving the premium finish too.
However, the 24k finish will come at something of a price as they’re showing as starting from £1,664 plus VAT, which gives the device a street price of approximately £2,000. Around the world, this means $2,950 or €2,800. Presumably to ensure that those customers only preorder with the intention of buying the device, Goldgenie quaintly “invites” customers to leave a deposit of half the value of the device. The preorder window will close on the 7th of April, a few days before the normal Galaxy S6 and Galaxy S6 Edge are expected to arrive. As for the normal Galaxy S6 price… we’re expecting it to be an expensive phone; most normal people would probably not want to be walking around with a $3,000 cell ‘phone loose in their pocket, and let’s not consider the implications of a case… When the new premium Galaxy S6 arrives, it will be presented in a luxury cherry oak case.
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