So the online dating game is pretty crowded. The options are vast for people of all different tastes. The hottest one right now is Tinder. The app is very simple as it only requires a Facebook account and an able finger to be effective. Tinder recommends people based on their proximity to each other and the social graph developed on Facebook. Swipe left to move on and swipe right if the person on the other end seems appealing. When both people swipe left, Tinder records it as a match and allows the two to start chatting. The problem, though, is that many people swipe left so often that they accidentally do so on someone who could have probably used a swipe right.
That, and more, all changes with the introduction of Tinder Plus.
The premium version of Tinder introduces Undo. This means that accidentally “passing” on that one man or woman who caught your eye can be undone. Of course, he or she has to swipe right on your or else it does not matter. It is unclear how far back a user can undo, but at least the immediate accidental ones can be reevaluated. The other key feature with Tinder Plus is Passport. Passport will allow users to change their location to view a new batch of possible matches. The feeling that you are seeing the same people over and over again due to being in the same place is gone with Passport.
Tinder Plus launched is some locations overseas but will arrive in the United States next month. The premium features have been offered to users for anywhere between $0.99 and $19 as in-app purchases. Clearly, Tinder is testing various price points to see how its users react. A user did provide TechCrunch with a screenshot yesterday of Tinder Plus charging $2.99 per month for unlimited likes among the aforementioned features.
Now, the “one that got away” can’t really get away.. as long as you pay for Tinder Plus.
Via: TechCrunch
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