The mystery announcement promised by Motorola arrived on the doorstep of Talk Android’s very own Robert Nazarian this morning. As it turns out, Motorola decided to forgo a traditional in-person press event in favor of a virtual one. Contained inside of the package sent by the company is the brand new Moto E (2015) with a truly unique unboxing experience.
Hit the break for more.
Almost everything about a press event was included in the box. Recipients of the Moto E (2015) box received a press pass and USB flash drive with press materials to go along with the handset. All of this was put together with a handmade box to replicate a presentation. Motorola President Rick Osterloh has been duplicated and minimized to fit into the box, holding the Moto E (2015) for box-openers to see. To the left and right of little Rick Osterloh are tables and signs that would be seen as just about any traditional press event.
Motorola provides a link to the handset’s homepage. There, Osterloh will greet you and explain some of the thought behind the Moto E (2015). Details, images, and videos are all here as well to really allow an understanding of it.
Overall, the design of the Moto E (2015) has not changed from its predecessor. Many people would probably not be able to tell the difference between the two. Externally, the only true change is the display which has grown from 4.3 to 4.5 inches, but it does keep the 960×540 resolution.
The following are the key specifications of the Motorola Moto E (2015):
- 4.5-inch, 960×540 display
- Qualcomm Snapdragon 410 (LTE) or Snapdragon 200 (3G) with 1GB of RAM
- 5MP rear camera / VGA front camera
- Android 5.0 Lollipop
- 8GB of internal storage
- 2390mAh battery
Some of the software experiences that Motorola includes with its other devices are present here, too — Moto Display, Moto Assist, and Moto Quick Capture. There are no real visual changes made by Motorola and Android 5.0 Lollipop, otherwise, is front and center.
With an LTE connection, the Moto E (2015) costs $149. Choosing the 3G-only model lowers that price to $119. The handset comes in either black or white color options; however, Motorola has replaceable Bands and Grip Shells to add some flavor. The bands are available in Golden Yellow, Turquoise, Blue, Raspberry, Purple, and Red. The colors of the grip shells are Golden Yellow, Charcoal, Turqoise, Blue, and Raspberry. Nothing can compare to the customization of the Moto X but Motorola certainly has options available.
The Motorola Moto E (2015) launches today in more than fifty country across North America, Latin America, Europe, and Asia.
Come comment on this article: Motorola delivers the Moto E (2015) to our doorstep
